Consumer Staples

  • 19 Jun
    PEP is up more than 10% in the last month; is there any upside left?

    PEP is up more than 10% in the last month; is there any upside left?

    Over the last few years, it seems that an ongoing discussion is the trend away from sugary soft drinks to healthier alternatives – or to snazzier, caffeine-laden energy beverages. That’s a little ironic when you look at the direction of PEP’s long-term trend, which is clearly up over the last five years, but has been showing uncertainty for the past year. More recently, the stock has been rallying from a intermediate, downward trend low at around $96 in early May to about $106 per share. Bullish investors will almost certainly be tempted to look at that rally as a strong indication of a trend reversal, and there do appear to be some signs that could be the case. There are other indicators, however that point in the opposite direction, meaning that bullish investors should be very cautious right now about jumping whole-heartedly into long stock or call option trades.

    PEP is a stock that, besides some of the elements that I’ll outline below, could be negatively impacted by trade tariffs between the U.S. and its trade partners. The recent imposition of tariffs by the Trump administration on steel and aluminum means that one of this business’ core costs is likely to increase for as long as tariffs and trade tensions continue. I think that this is also an example of a business that won’t simply absorb that increase into their existing cost structure, choosing instead to test consumer’s willingness to pay more for their products.



    Fundamental and Value Profile

    PepsiCo, Inc. is a global food and beverage company. The Company’s portfolio of brands includes Frito-Lay, Gatorade, Pepsi-Cola, Quaker and Tropicana. The Company operates through six segments: Frito-Lay North America (FLNA), Quaker Foods North America (QFNA), North America Beverages (NAB), Latin America, Europe Sub-Saharan Africa (ESSA), and Asia, Middle East and North Africa (AMENA). The FLNA segment includes its branded food and snack businesses in the United States and Canada. The QFNA segment includes its cereal, rice, pasta and other branded food businesses in the United States and Canada. The NAB segment includes its beverage businesses in the United States and Canada. The Latin America segment includes its beverage, food and snack businesses in Latin America. The ESSA segment includes its beverage, food and snack businesses in Europe and Sub-Saharan Africa. The AMENA segment includes its beverage, food and snack businesses in Asia, Middle East and North Africa. PEP has a current market cap of $149.4 billion.

    • Earnings and Sales Growth: Over the last twelve months, sales and earnings both increased only slightly. EPS growth was a little over 2% while sales growth was just higher than 4%. This is reflective, I believe of the general consumer trend I referred to earlier, with a large number of consumer shifting their beverage preferences away from traditional soft drinks.
    • Free Cash Flow: PEP has generally healthy free cash flow of a little over $6 billion over the last twelve months. This number has declined from a mid-2016 high of $ billion, and dropped sharply from the last quarter of 2017 from $7.2 billion. A confirmation of this as a generally negative measurement comes from net income versus revenues, which was 10.7% in September of 2017 but is now just over 7% as the most recent quarter.
    • Debt to Equity: the company’s debt to equity ratio is 2.91, which is high and by most indications would be a warning sign; however it should also be noted that this is pretty consistent with the Beverages industry. The company’s balance sheet indicates operating profits are adequate to service their debt, with more than adequate cash and liquid assets to supplement any operating shortfall.
    • Dividend: PEP pays an annual dividend of $3.71 per share, which translates to an annual yield of 3.5% at the stock’s current price.
    • Price/Book Ratio: there are a lot of ways to measure how much a stock should be worth; but one of the simplest methods that I like uses the stock’s Book Value, which for PEP is $7.75 per share. At the stock’s current price, that translates to a Price/Book Ratio of 13.63. This is almost twice as high as the industry average, which is 7.7, and almost 50% above the stock’s historical average of 9.2. A move to par with the historical average would put the stock’s price just above $70 per share – more than 30% below its current price, and at levels the stock hasn’t seen since late 2012.



    Technical Profile

    Here’s a look at the stock’s latest technical chart.

    • Current Price Action/Trends and Pivots: PEP’s rally for the last month is pretty easy to see, and contrasted against the strength of the intermediate downward trend I’ve indicated with the diagonal orange line, would normally look like a breakout and subsequent trend reversal. The diagonal red line, however, traces the stock’s long-term downward trend, which has acted as strong resistance over the last couple of days and could be the mechanism that halts the stock’s short-term momentum. Near-term support (or downside) is back around $96, where the rally started last month, while a break the red trend line, to about $108 could give the room to to only around $113 per share before it finds its nearest support. From the standpoint of reward: risk, for a bullish trader that is only about $7 of upside potential versus nearly $10 of downside risk – hardly worth taking a bullish trade right now.
    • Near-term Keys: I expect geopolitical concerns could continue to weigh on this stock for the time being. If the stock manages to push to $108, I would look for positive momentum to break through the $113 before looking for a bullish trade. On the other hand, given the stock’s current pivot lower off of trend resistance, the time could be optimal right now for a bearish trade, either by shorting the stock or buying a put option.


  • 18 Jun
    WBA looks like it could be ready to break out

    WBA looks like it could be ready to break out

    If you pay attention to the Pharmacy segment of the Food & Staples industry, a lot of the attention over the last few months has focused on companies other than the stock I’m highlighting today. Amazon (AMZN) doesn’t work in this space, but after acquiring Whole Foods last year, the market loves to guess about their next vertical acquisition target. Rumors not long ago that they might start looking at ways to enter the pharmacy business sent a lot of investors running away from the established companies in this segment as quickly as possible. CVS Health Corporation (CVS) caught some buzz by announcing their intentions to acquire Aetna Inc. (AET), another example of vertical integration with some intriguing implications and opportunities for the future. And while Walgreens Boots Alliance Inc. (WBA) hasn’t been sitting idle, their acquisition of more than 1,600 Rite Aid (RAD) stores for about $3.6 billion in cash this spring didn’t really turn many heads. It’s a more traditional, consolidation-oriented transaction that I guess just doesn’t boast the sexy sheen that excites investors right now.

    That’s actually too bad, because if you dive into WBA’s fundamental and technical profile, you see a stock that looks like it could be poised on the verge of a bullish long-term trend reversal. It’s true that none of the effects – including the $3.6 billion spent to acquire those RAD stores, or the increase in debt that will probably be a natural result from it – have yet to be seen in any financial disclosures, but the company is scheduled for its first quarterly earnings announcement since the purchase closed on June 28. Depending on what kind of information is provided, that report could act as a strong upside catalyst. Let’s dive into the details as they currently stand.



    Fundamental and Value Profile

    Walgreens Boots Alliance, Inc. is a holding company. The Company is a pharmacy-led health and wellbeing company. The Company operates through three segments: Retail Pharmacy USA, Retail Pharmacy International and Pharmaceutical Wholesale. The Retail Pharmacy USA segment consists of the Walgreen Co. (Walgreens) business, which includes the operation of retail drugstores, care clinics and providing specialty pharmacy services. The Retail Pharmacy International segment consists primarily of the Alliance Boots pharmacy-led health and beauty stores, optical practices and related contract manufacturing operations. The Pharmaceutical Wholesale segment consists of the Alliance Boots pharmaceutical wholesaling and distribution businesses. The Company’s portfolio of retail and business brands includes Walgreens, Duane Reade, Boots and Alliance Healthcare, as well as global health and beauty product brands, including No7, Botanics, Liz Earle and Soap & Glory. WBA has a current market cap of $63.4 billion.

    • Earnings and Sales Growth: Over the last twelve months, earnings increased by more than 27%, while sales grew a little over 12%. It’s hard for a company to grow earnings faster than sales, and generally not sustainable over time. I do take the difference, however as a good sign that management is doing a good job of maximizing their business operations.
    • Free Cash Flow: WBA has solid free cash flow of a little over $6.3 billion over the last twelve months. This number has declined a bit from the first quarter of 2017, when it was a little over $7 billion, but is much higher over the last four years, when it hit a low in June of 2014 at around $2.5 billion. This number should drop again in the next quarter as a reflection of the RAD stores purchase, though exactly how much it will drop remains to be seen.
    • Debt to Equity: the company’s debt to equity ratio is .44, which is low and should generally be quite manageable. Long-term debt has also dropped by more 30% over the last two years, from around $19 billion to the levels reported in its last earnings report. This is another number that I expect will increase, but how much also remains to be seen.
    • Dividend: WBA pays an annual dividend of $1.60 per share, which translates to an annual yield of 2.5% at the stock’s current price.
    • Price/Book Ratio: there are a lot of ways to measure how much a stock should be worth; but one of the simplest methods that I like uses the stock’s Book Value, which for WBA is $28.42 per share. At the stock’s current price, that translates to a Price/Book Ratio of 2.25. This is inline with the industry average, which is 2.3, but below with the stock’s historical average of 2.9. A rally to par with the historical average would put the stock’s price above $82 per share – almost 30% above its current price. This really suggests the stock is legitimately undervalued right now.



    Technical Profile

    Here’s a look at the stock’s latest technical chart.

    • Current Price Action/Trends and Pivots: WBA’s downward trend started in September of last year, which marks the beginning point for the diagonal red line on the chart above. The downward trend has extended to the current date, with the stock finding consistent support around $62 in April, May, and earlier this month. It also appears to be dropping lower right now off of pivot high resistance around $65 per share. That range – $62 to $65 – has defined a pretty consistent trading range since April, and would mark the levels the stock would need to break to either extend the downward trend even lower or reverse the trend and begin to reclaim its previous highs.
    • Near-term Keys: The key for WBA is most likely to come from its June 28 earnings announcement, so investors would be wise to watch the stock’s price from that point forward. A break above $65 would probably offer a good short-term bump to at least $70 per share, with its January peak around $80 – which would be nearly at par with its historical Price/Book ratio – attainable as a longer-term target. If the stock breaks below $62, it could drop as low as $51 before finding new support, based on historical pivots below the the $62 range.


  • 07 Jun
    KR could rebound and rise more than 25%

    KR could rebound and rise more than 25%

    We’ve watched volatility in the broad market increase significantly this year compared to last year, and some of that was a reflection of uncertainty about the economy’s health and sustainability moving forward. Those are conditions that usually give investors a reason to look for more conservative, defensive types of investments, and in the stock market, one of the sectors that usually provides that comes from the Consumer Staples arena. More →

  • 30 May
    CVS looks poised for a big break out – here’s why

    CVS looks poised for a big break out – here’s why

    Looking for a new investment to make can be an intimidating process, no matter how experienced you may be as an investor. There are so many ways to go about doing it, how are you really supposed to know what method works best? More →

  • 27 May
    Is Newell Brands A Bargain Or A Trap?

    Is Newell Brands A Bargain Or A Trap?

    We all probably use something from Newell Brands (NYSE: NWL) at least on a weekly basis.

    Figure 1: Newell’s brands. Source: Newell.



    When such a company with so many strong brands gets into trouble, one must always look at whether it’s an opportunity or a trap. More →

  • 08 Nov
    It May Be Time To Switch From Discretionary To Staples

    It May Be Time To Switch From Discretionary To Staples

    • Consumer staples and discretionary stocks have similar valuations, but rising consumer debt suggests rebalancing towards staples is less risky.
    • Staples have better earnings to revenue growth which indicates higher competitiveness and M&A activity in the discretionary sector.
    • In the case of an economic pullback, discretionary stocks would be hit harder as M&A activity will prove too expensive at valuations above 24.

    Introduction

    With most of the earnings in and the S&P 500 down in the last two weeks, it’s good to take a look at the consumer goods sector to find potential defensive investments. The iShares Consumer Goods ETF (NYSEARCA: IYK) has enjoyed a wonderful run in the past 7 years. More →

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