• Irrational behavior leads to higher risks and lower returns. We’ll show how to avoid it.
• We’ll describe how a cognitive bias can be extremely dangerous in the current market environment.

Introduction

Standard finance assumes that investors always behave rationally and therefore it ignores cognitive and emotional biases that might affect investor behavior. But such phycological biases don’t only affect the individual investor, but can also affect the majority of the investing population. When the majority of investors behave irrationally, the market becomes inefficient and extremely dangerous as risks increase and longer-term returns turn negative.

Today, I’ll describe the most common psychological bias affecting investors and making them behave irrationally. More →